An open-source celebration of Industrial Water Treatment! October 5-9, 2020

Industrial Water Week

Branding Guide

While Industrial Water Week is an open-source celebration, there are some basic guidelines that are recommended for branding.  It is recommended you follow them so the look and theme across the world is uniform.

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Industrial Water Week Blue

RGB:  0, 189, 255

Hex:  #00bdff

Pretreatment Monday Green

 RGB:  0, 176, 80

Hex:  #00b050

Boiler Tuesday Red

RGB:  192, 0, 0

Hex:  #c00000

Cooling Wednesday Blue

 RGB:  46, 117, 182

Hex:  #2e75b6

Wastewater Thursday Amber

RGB:  191, 144, 0

Hex:  BF9000

Careers Friday Gray

 RGB:  127, 127, 127

Hex:  #7F7F7F

Logo

  •  Angle:  104.5 degrees (rounded to 105 degrees if necessary)
    • If a line is drown from the middle of each hydrogen atom (smaller circles) to the center of the oxygen atom (larger circle), the angle would be 104.5 degrees.
  • Right Hydrogen Atom:  Horizontal
    • The line from the center of the oxygen atom (larger circle) to the right hydrogen atom (small circle) is perfectly horizontal.
  • Size Ratio:  2.23/1
    • The oxygen atom (bigger circle) has a diameter that is 2.23 times bigger than the diameter of the hydrogen atoms (smaller circle).
  • Distance:  1.02/1
    • The distance between the center of the oxygen atom (larger circle) to the hydrogen atoms (smaller circles) is 1.02 times bigger than the diameter of the oxygen atom.

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Logo Font

  • Arial Black 

Hashtags

  • #IndustrialWaterWeek
  • #IWW19
  • #PretreatmentMonday
  • #BoilerTuesday
  • #CoolingWednesday
  • #WastewaterThursday
  • #CareersFriday

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